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In the creation of this logo family, the designers used low resolution black and white images. For royalty reasons, it was necessary to use completely different images for the final logos. The challenge here was to create high resolution logos that kept the feeling of the original logos while using images that were purchased from photodisc (a stock image company). One new image was added, and the images were also converted to duotones, and assembled in a variety of color and sizes for use in any format, both digital and print. |
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